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Successful innovation in natural consumer products
The natural product trend is accelerating and will affect every consumer product. Are you ready?
Will your team be able to find the enabling technologies that will help you develop natural products and grow your market share?
Or will you be disrupted by other players that find and start using new ingredients or processes first?
Whether this is your first time developing natural products or you have done it 10 times over, we offer recommendations to ensure you find the ingredients, processes, or other enabling technologies that you need to develop new natural products – and succeed.
This last bit – different expectations and goals – means that each innovation structure may have different governance. We define governance as the expected goals, staffing, resources, risk tolerance, budget and measures that the sponsor or executive who founded the team or activity has established. Most corporate activities have some form of governance to ensure the effort is within scope, stays on track and spends resources appropriately.
