Mobilizing communities for mass drug administration: Lessons from using the social mobilization NTD toolkit in five countries

Margaret Cameron Baker; Benjamin Bisogho Binagwa; Geordie Woods; Margaret Cameron Baker; Serge Akongo; Nebiyu Negussu; Midiaou Bah; Chukwu Okoronkwo; Benjamin Bisogho Binagwa

Mobilizing communities for mass drug administration

Lessons from using the social mobilization NTD toolkit in five countries

Woods, G., Baker, M. C., Akongo, S., Negussu, N., Bah, M., Okoronkwo, C., & Binagwa, B. B. (2019). Mobilizing communities for mass drug administration: Lessons from using the social mobilization NTD toolkit in five countries. USAID. ENVISION Techncial Brief Series https://www.ntdenvision.org/sites/default/files/docs/envision_technical_brief_social_mobilization.pdf

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Abstract

Mass drug administration (MDA) is an intervention that addresses certain neglected tropical diseases (NTDs). Because people targeted for treatment as part of an MDA
need to receive and ingest the treatment, they need to be informed, persuaded, and know how (and where) to receive treatment. Consequently, a strong social mobilization and communication component is a critical element of any MDA program.