Helping clients turn insights into new products, services, and technologies that have meaningful impact.
At RTI Innovation Advisors, we perform market and user research, technology and partner scouting, forecasting, and trend analysis to uncover actionable insights and develop strategies to help solve your toughest challenges.
Resources to support innovation are always limited, so innovation leaders need to compare the business potential of the different opportunities they are considering so they can choose where to invest. This is when we can provide market feasibility assessments that gauge the business potential and lay out a market entry strategy.
Our work provides timely, accurate insights about the state of the science and relevant players so our clients can build their plans and next steps from the best foundation available. It starts with research: a thorough and holistic review of the scientific fundamentals, trends, market variables and other factors affecting how technology is developing in the client’s area of interest.
We help balance your expertise, and we orient your capacity and augment existing research findings. Our holistic, systematic approach to innovation helps you fill knowledge gaps and offset biases.
Comprehensive Market Research and Technology Scouting
We improve your business success through:
- Specific answers, rooted in your needs and questions, and vetted through the right experts
- External perspective that avoids group-think and pushes your boundaries
- Unbiased results that protect your strategy
- A proven process that ensures completeness
- Trained, professional researchers who know what to do and will deliver
- Holistic advice balances technical, business, and user considerations to increase your success
There isn't one right way to innovate.
Every engagement with us is customized to elevate your innovation initiatives. We root our process in a spirit of learning—asking the right questions at the right time, always prepared with the best systems to guide your project.
Our team is technical. And when you engage with us you partner with experienced engineers and scientists who understand the science behind your innovation opportunities and the business requirements to make them real.
Learn More About Our Innovation Insights Services
Technology Landscapes for Better Strategic Planning
Technology Landscapes provide timely, accurate insights and analysis so you can understand options and plan.
- Intelligence: A thorough and holistic review of technology trends and market variables rapidly increases your understanding.
- Analysis: Frameworks, charts, or matrices compare opportunities and enable better decisions.
- Next Steps: Summaries from expert interviews and profiles of leading organizations provide the detail you need to act.
Technology Scouting for Innovative Solutions
Technology Scouting provides a data-driven, fresh, independent perspective on your challenges and connects you to external technology providers who offer solutions.
- Intelligence: Input from experts confirms the status of existing and emerging technical solutions and highlights adoption realities.
- Analysis: Evaluation matrices provide an independent review of your options and illuminate a roadmap of short- and long-term solutions.
- Next Steps: Profiles of technology providers who can solve your challenge, complete with the detail you need to reach out.
Market Feasibility Assessments to Guide Your Investments
Market Feasibility Assessments to compare the business potential of your opportunities and lay out your market entry strategy.
- Intelligence: Insights on the social, technological, environmental, and political landscapes provide necessary context.
- Analysis: Market models combine data with on-the-ground realities to estimate market size;
qualitative research underpins market segmentation. - Next Steps: Details on the market, regulatory, and competitive landscape, along with tactical recommendations inform a go-to-market strategy.
Technology Monitoring to Stay Ahead of Trends
Technology Monitoring to keep you current on fast-moving technology and markets, enabling you to see the trends that are shaping the future, and creating opportunities for and presenting threats to your business.
Intelligence: Frequent reporting on advancements and competitive activity in your key technology area
Analysis: Periodic synthesis reports that highlight trends and key activities.
Next Steps: Library of technologies, event summaries, or reports to share with your internal stakeholders and maintain awareness.