Helping clients turn insights into new products, services, and technologies that have meaningful impact.
How RTI Innovation Advisors Help Clients Commercialize Innovations
With our Innovation Commercialization Services, RTI Innovation Advisors helps clients gain efficiencies and streamline the path from strategy to impact through our commercialization, technology transfer, and in-field testing and prototyping services.
Once a new innovation seems promising, we help clients understand the value proposition and work with clients to map solutions to a real market need and reach the right partners.
The results are deals with a partner for a new product, backed by confidence in a smart decision based on real data and input by experienced advisors that get the technology.
Streamlining Innovation: From Concept to Market
We improve your success rate as we:
- Provide independent, external, market-connected perspective – talk to the market, not about the market
- Test value propositions to solidify go-to-market plans
- Use tools to prioritize and assess innovation assets for value
- Balance technical, business, and user considerations to generate recommendations
- Conduct work anonymously to generate unbiased results and protect your strategy
There isn't one right way to innovate.
Every engagement with us is customized to elevate your innovation initiatives. We root our process in a spirit of learning—asking the right questions at the right time, always prepared with the best systems to guide your project.
Our team is technical. And when you engage with us you partner with experienced engineers and scientists who understand the science behind your innovation opportunities and the business requirements to make them real.
Learn More About Our Innovation Commercialization Services
Opportunity Marketing to Showcase Your Value Proposition
Opportunity Marketing brings your value proposition to the market and to potential partners.
- Assess: Quality messaging, built in collaboration with your team, helps test your value proposition in various applications and markets.
- Advise: Reach the right partners and get deals in place with tools including collateral, direct marketing, webinars, and quality discussions.
- Connect: Smart negotiations and partnerships might include licensing, valuation, investment, or shared development.
Partner Engagement to Unlock New Products or Markets
Partner Engagement finds, vets, and connects partners to unlock your new products or markets.
- Assess: We leverage our experience across industries, plus a global network, to identify potential partners.
- Advise: Evaluation matrices and profiles of vetted partners that compare the benefits each offers your business.
- Connect: We talk with each party, facilitate initial discussions, and move you towards partnership agreements.