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Consumers' Understanding of FDA Approval Requirements and Composite Scores in Direct-to-Consumer Prescription Drug Print Ads
August 01, 2016
Article
An empirical examination of the FDAAA-mandated toil-free statement for consumer reporting of side effects in direct-to-consumer television advertisements
April 01, 2016
Article
Who Said It Better? A Test of Wording Differences in the MedWatch "Toll-Free Statement" for Consumer Reporting of Side Effects in Direct-to-Consumer Television Advertisements
March 01, 2016