Annalee Witte

Annalee Witte is a client engagement manager at RTI Innovation Advisors. She is an expert in market research, account management, and campaign planning. She executes multi-channel campaigns and crafts outreach to potential partners. She works with both technical and business groups, bridging the gap between science and business. Currently, Ms. Witte is the client engagement manager for multiple Fortune 500 consumer product goods and food clients. In this role, she connects clients with RTI’s vast resources to innovate for a better future. Ms. Witte also works as a researcher on landscaping, commercialization, and strategy projects, covering a broad range of topics. 

Ms. Witte is the host of episode 1 of the Innovation Podcast. The episode, Replace, Reduce and Remake: A Framework for Innovating with Sweeteners, addresses sugar reduction and the growing demand for companies to use healthier, sustainable sugar alternatives. 

Ms. Witte is a certified facilitator of the LUMA Design Thinking System.