Health Communication, Marketing, and Media Forum 2020
Date
In lieu of holding an in-person National Conference on Health Communication, Marketing, and Media (NCHCMM), the National Public Health Information Coalition (NPHIC) presented a multi-day, virtual Forum from October 6–10. The Forum gathered leading experts and professionals in the public health research and science field under the theme: “From 2020 Hindsight to 20/20 Foresight: What Have We Learned? Where Do We Go From Here?”
RTI experts moderated and served on one of the panels offered during the Forum, which allowed for panel discussions and sharing innovative ideas to advance evidence-based strategies in the field of health communication, marketing, and media.
RTI Panel Experts
How Misinformation Regarding the Coronavirus Begins, Spreads, and Can Be Effectively Addressed
Thursday, October 8, 2020
1:00 PM–3:00 PM EDT
Moderator: R. Craig Lefebvre, PhD, RTI International
Panelists: Cynthia Baur, PhD, Horowitz Center for Health Literacy; Gary L. Kreps, PhD, George Mason University; Brian Southwell, PhD, RTI International
Speakers will describe how current research and practices can inform efforts to reduce, mitigate or counter misinformation about the coronavirus in the US population. A discussion and Q&A will address practical considerations for current public health communications efforts and look to the near future of when COVID-19 vaccines become widely available.